Major Strategies

The Isle of Wight Council and its partners are responsible for developing and implementing a range of Island-wide Strategies, all of which have implications for Brading. This page identifies some of those. Clicking on the covers will open up the document for reading, saving to your own machine or printing. They are sometimes large, so best to look before you print!

EcoIsland

EcoIsland sets out the Isle of Wight Council’s vision that our communities will be proud of their surroundings, will work hard to protect them and, as a result, will be able to enjoy a better quality of life (page 4)

That is underpinned by values listed as strong sense of community involvement, passion and enthusiasm for its development, desire and willingness to improve what we do and what we have, commitment to get things done, a positive, outward looking approach and respect for others and their contribution. (page 7)

It is absolutely clear that: The Island needs strong and economically and socially active communities with local services and facilities that will enable sustainable towns and villages. Local planning policies will have an important role in creating strong, local communities where local residents have a say in their development. (page 12)
 

Island Plan

This document is the present stage of the development of the Island Plan – now being negotiated with Government Office of the South East.

Brading is identified by the Island Plan as one of 12 Rural Service Centres, the third tier of the settlement hierarchy for regeneration planning; it is also closely connected to the northern edge of The Bay area of Sandown, Shanklin and Lake, one of the three Key Regeneration Areas for the Plan.

On the Council’s Rural Sustainability Matrix of Settlements, Brading records the highest points score for sustainability of the 32 listed on the Matrix and, consequently, is currently judged to be the best placed of the Rural Service Centres to provide services and support to the outlying areas as well as for their own residents.

State of Rural Wight 2008

The State of Rural Wight 2008 is a major study of the issues faced by the Island’s rural communities. Eleven of them rank in the 5% most deprived among the country’s rural areas on five of the usual measures of deprivation included in the Index of Multiple Deprivation (IMD) identified in: Bembridge, Brading, Chale, Colwell, Freshwater, Niton, Seaview, Totland, Ventnor, Wooton and Yarmouth.

Only two, Brading and Ventnor, are ranked in the most deprived 5% on all five measures of: % with limiting long-term illness (page 23), % claiming Incapacity Benefit or Severe Disablement Allowance (page 25), % of lone parent households (page 34), % of Job Seekers Allowance (page 42) and % of adults with no qualifications (page 44 of The State of Rural Wight 2008)).

Deprivation affecting children is one of several deprivation measures on which Rural Wight experiences rates more than double those in the Rural South East and Rural England with respective rates of children affected by income deprivation of 19% in Rural Wight, 8.2% in Rural South East and 10.5% in Rural England (State of Rural Wight 2008, page 34).